Enterprise Part 3: Strategies for Growth

Prof.Hissman · 17/04/2021

University of Pennsylvania

Enterprise Part 3: Strategies for Growth

Start-ups are designed to grow quickly, but successful start-ups grow smart. This course is designed to provide you with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer acquisition, adoption, diffusion and forecasting demand. You’ll also learn how to market effectively using the best practices of digital marketing, social media, PR, SEO, and pricing. Finally, you’ll cover the nuts and bolts of building a sales process, partnerships and supply relationships, and examine the crucial components of attracting, developing and retaining talent. By the end of this course, you’ll have an outline of an expansion strategy for your idea or enterprise, and also be ready for Enterprise 4: Financing and Profitability.

About Instructor

Not Enrolled

Course Includes

  • 4 Lessons
  • 19 Topics
  • My Achievements

  • Leaderboard

    Username Points
    say1899 51
    b7ma 35
    wanie_ghani 26
    Osman 19
    abdul-rahman 16
    rahimah_a3 16
    sharifah_aini 15
    waniinafashua 13
    surau-al-ansor-sc-2-sa 11
    Mastermind 11